How do I increase my AdSense RPM?
RPM means - Revenue per thousand impressions : how to increase AdSense PRM?
First to increse PRM you have tp Improve Quality Of Content & Focus On Getting Targeted Traffic by writing about a specific not general niche .Publishers should Focus On Improving Organic/Search Engine Traffic by submitting their website sitmap to popular search enginse.Attracting Good CPC Paying Keyword will help your website to boost to the top of result showen by search engine.Try to Work On Crawling Problems in webmaster tools of your search engines and try to a void many ads in your website because many ads means that the time of showing your website will be more and You will have to optimize your website to seach engines by checking errors and fixing them using:
Consider you as a publisher. You earned $30 from 1200 page impressions, and then RPM will be calculated as
RPM = (Estimated Earnings / Page Impressions) * 1000
RPM = (30 / 1200) * 1000
RPM = $25
Know that the Estimated Earnings is divided by page impressions, page views, or queries. So, RPM can be of three types: Ad RPM, Page RPM, and Query RPM.
Ad RPM = (Estimated earnings / Ad impressions) * 1000
Page RPM = (Estimated earnings / Number of page views) * 1000
Query RPM = (Estimated earnings / Number of queries) * 1000
Follow best ways to improve AdSense RPM:
The type of your content and the niche that you are targeting is the most impotant factor wich may make your content available as the first three results of search engines page.
- Search Engine Traffic:
The polished articles with above-mentioned features will drive more organic traffic. The RPM can be improved by using a high ranking keyword that is related to the niche and not alters the quality of the article. Getting quality backlinks will drive high traffic to the website. For this, you can hire Upniche to do the process of gaining good quality and authority backlinks that can provide extreme traffic to your website and that is search engine friendly also.
- CPC Paying Keyword:
Selection of high paying CPC keywords is another effective step to increase the Adsense Earnings. The adding high paying keywords should be related to content. The high paying keywords provide higher PPC rate.
Check Google webmaster tool consistently and do it as a practice. It is the Free Search console tool best for analyzing the crawling structure of any site.
- Avoid Too Many Ads:
Adsense ads are graphical ads displayed in different formats. So many ads on the page will reduce the presence and good look of the page. We know Page views are most accountable for improving RPM. So you should reduce the number of ads and can delete those ads that are not performing well detected by Adsense Ad Review Center control panel. Adsense Ad Review Center helps you to know low CPC paying advertisement companies. So you will remove those ads and allow other high CPC ads.
- Monitor & Analyze:
Google analytics is helping to increase the RPM of a website. You should monitor all clicks and impressions of your website. You must be there inattention to check the invalid clicks.
- Use Matched content Adsense Ads:
on of strategies that publishers use is to use Google AdSense matched content to increase PRM and which may help them to make a fine amount to revenue
Two factors primarily impact your page RPM:
- CTR – CTR stands for ‘Click Through Rate’. Typically, advertisers measure CTR to know the number of clicks they can get from the ad for X impressions. So, if your website earned 5 clicks for 100 impressions, then your CTR is 5%. Higher the CTR, higher the page RPM.
- CPC – CPC stands for Cost Per Click. It says how much an advertiser is willing to pay you for a click. It varies based on the content of the ad, context, and the niche.